The Airline Passenger Experience Continuum, with Jonathan Norris

  • 22 Feb 2012
  • 6:00 PM - 9:00 PM
  • 1 Chase Plaza, 28th floor NY NY 10005


JonathanNorris With 27 years in the aviation industry, London-based Ink Executive Director Jonathan Norris knows a thing or two about airplanes. 

In this session, Jonathan will share what the airline industry is doing to evolve the passenger experience, ranging from physical aspects, like cabin lighting, to digital ones, such as the way the in-flight entertainment business is dealing with the iPad. 

He’ll also share the similarities that exist between his world and the world of NYC UX teams, such as the challenges to complete a project, and the balance that must be maintained between an Executive Board that is focused on revenue and designers who are focused on the end user. 

We invite you to participate in an event that covers a topic seldom discussed on the East Coast, yet nonetheless impacts us all. 

Deck (6.6MB PDF)


Jonathan Norris is the Executive Director of Trade Media and Events at Ink where he leads the following trade media/publications and events:

  • Airline Passenger Experience association (APEX) media platform
  • Airline Retail Conference (ARC)
  • China Travel Retail Conference (CTRC)

Prior to joining Ink, Jonathan was Vice President Cabin Design Office at Airbus where he led the development of world-class cabin interiors and cabin systems for all Airbus aircraft programs. Jonathan is a Chartered Engineer with the UK Royal Aeronautical Society, a member of the APEX Technology Committee leadership team and a regular speaker at industry events on a wide range of cabin, passenger and crew issues.


6:00 Light Refreshments & Networking
6:45 Announcements
7:00 Presentation and Q & A
8:15 Post-Event Networking


1 Chase Manhattan Plaza, 28th floor
NY NY 10005

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$10 for members, $5 for students, $20 for non-members


Caption support generously provided by:InVision

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This event may be video-recorded. NYC UPA reserves the right to use any video footage and/or photography obtained during our events and networking activities on our website or any other community-sharing website, including but not restricted to Facebook, LinkedIn, Vimeo, YouTube, and Flickr in order to promote the visibility of our organization.

On rare occasions a presenter may need to cancel at the last minute. This can happen due to air travel delays, client emergencies, or other factors beyond our control. NYC UPA will make every effort to secure a backup speaker if this occurs. If a backup speaker can't be found and the event must be canceled, NYC UPA will issue a refund.

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