The Art of Effective Narrative, With Senongo Akpem

  • 16 Apr 2013
  • 6:00 PM - 8:30 PM
  • 636 Avenue of the Americas (Entrance on 19th), 5th FL, New York, NY 10011


What does storytelling mean in a digital world? We have augmented reality, touch screens, and even geolocation technology to tell everything from mysteries to childrens' stories to our audiences.

In this beautifully illustrated presentation, Nigerian-born designer and illustrator Senongo Akpem gives you 5 powerful techniques for ensuring your story will really stick in your audience’s head. He’ll also share how effective storytelling can be combined with digital multiscreen platforms to enhance audience participation, leading directly to higher conversion rates.

About Senongo

Senongo Akpem

Senongo is a Nigerian American designer and illustrator in New York City. He lived and worked for 7 years in Kyoto, Japan as a designer, where he started Colorcult, a custom handbag and accessories company. He recently moved to New York City, because you can't find good Thai food in Kyoto. Senongo works for Cambridge University Press, where he creates digital experiences for English teachers and students. In 2011, Senongo started Pixel Fable, a digital archive of African folktales. He lives in Queens and is a sci-fi fanatic.

About Our Host

SecondMarket is the reinvented stock market. We enable companies, community banks, student loan issuers and funds to provide liquidity, raise capital and communicate with their stakeholders. SecondMarket companies control all aspects of their capital raising and liquidity, including who can buy and sell securities, the frequency of transactions, and pricing. We also have a trading team focused on fixed income securities.


6:00 Registration & Networking
6:45 Announcements
7:00 Presentation and Q & A
8:00 Post-Event Networking


636 Avenue of the Americas (Entrance on 19th), 5th FL
New York, NY



$10 for members
$5 for students
$20 for non-members

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On rare occasions a presenter may need to cancel at the last minute. This can happen due to air travel delays, client emergencies, or other factors beyond our control. NYC UXPA will make every effort to secure a backup speaker if this occurs. If a backup speaker can't be found, NYC UXPA will issue a refund.

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